Urban Outfitters pulls knockoff necklace from website as jeweler accuses company of copying the design
23:14 GMT, 7 November 2012
Urban Outfitters has pulled a necklace from its website, after a jeweler accused the company of ripping off the design.
Elena Howell, owner of Los Angeles-based TomTom jewelry, angrily Tweeted 'WHY knock me off' as the retailer released a black and gold chain, which looked suspiciously similar to one of her creations.
However, shortly after her Tweet surfaced, the product disappeared from Urban Outfitters' online store and Ms Howell said that she was promptly issued with an apology.
Spot the difference: Urban Outfitters' Sliced Triangle Necklace (left) and Elena Howell's design (right)
She Tweeted yesterday: 'They were actually amazing and so apologetic. They took it off their site immediately. Go Urban!'
Ironically Ms Howell, a former architect, already supplies Urban Outfitters with a number of her accessories, including rings, necklaces, bracelets and earrings.
But the company stated in an email apology that it would hate the recent incident to ' jeopardize our relationship'.
According to the correspondence, which Ms Howell leaked on Racked.com, it continued: 'We saw your post on twitter today regarding our Sliced Triangle Necklace.
'This item was purchased from a vendor we work with and we had no knowledge of the similarities our necklace and TOMTOM Jewelry’s Future in Retrograde Necklace share.
'Please know that Urban Outfitters would never intentionally copy a designer’s work. We work very hard to avoid situations such as this.'
Ms Howell's edgy jewellery has previously been spotted on the likes of Whitney Port, Nicki Minaj and Diane Kruger.