The Voice is dubbed 'ridiculous' by viewers because the results show is pre-recorded
07:37 GMT, 1 May 2012
Viewers turned to BGT, causing it to beat the Voice in weekly ratings war
It's taken home the crown every week since it's started when it comes to the ratings war, but this weekend The Voice lost out to rival talent show Britain's Got Talent.
The ITV show narrowly beat BBC's new addition following outrage from fans who decided not to tune in to Sunday's pre-recorded results show.
Branding it 'amateurish' and 'odd,' viewers were not fooled by the 'live' show and instead switched over to ITV to watch Simon Cowell and co rate the public in their various auditions.
Losing out: Viewers refused to watch The Voice as they knew the results show wasn't live
They're in the same clothes… It was clear to see both shows were recorded on the same night
And to add further insult to the situation, The Voice mentor will.i.am even attempted to fool viewers by tweeting on Sunday ahead of the 'live' show.
'Tonight is going to be a difficult
decision for me…I hate the idea of sending talented people
home…#thevoiceuk' he tweeted despite the show having been
pre-recorded on Saturday night.
The show – which saw
contestants from Sir Tom Jones and will.i.am's teams perform live for
the first time peaked with 10.3 million and averaged 9.3 million, whereas BGT were thrilled to see the show peak at 10.7 million viewers and average 9.4 million through the episode.
'Britain's Got Talent is packed with
thrills and spills, tears and laughter and we are delighted that it
consistently continues to be such a firm favourite with viewers,' and
ITV spokesperson said.
Thumbs up! Simon Cowell is no doubt chuffed that Britain's Got Talent beat The Voice in the ratings war
However, while BBC bosses are said to be worried that The Voice has lost viewers, they are not surprised by the drop because a similar slump occurred on the U.S. version of the show once the tension-filled blind audition stages came to an end.
A source told The Sun newspaper: 'In America The Voice's ratings dipped by 40 per cent when the live shows started. Luckily The Voice in the UK has only lost around ten per cent.
'But it's still a worry — and it's
being blamed on the red chairs. Now we're in the live shows the
'will-they-won't-they' turnaround gimmick is all over. Viewers loved
the theatre of the chairs, the buzzers and the new faces.'
Talent vs talent: Viewers would rather watch singers on BGT than The Voice (R) which saw its first elimination
But it's not just the ratings that the BBC are disappointed with as they are also said to be annoyed with will.i.am.
The 37-year-old star was spotted texting on Saturday night's show despite the cameras rolling.
The Black Eyed Peas rapper can clearly be seen looking down at his phone while his fellow mentors Jessie J, Tom Jones and Danny O'Donoghue concentrate on the acts standing in front of them.
According to the Daily Star, the BBC were outraged at will.i.am's actions and accused him of being 'unprofessional, rude and disrespectful.'
How rude! will.i.am was seen texting on his phone during Saturday night's show
However, the U.S. star was quick to defend his actions and later tweeted that he had been using his phone for the purpose of the talent show.
Thank you everyone who watched #thevoiceuk tonight…if you saw me on my phone I wasn't being rude…I was connecting to people watching,' he later tweeted.
He then added: 'tv, phone, laptop, & tablet.. its a new day…if I dont tweet during live tv Im not connecting to people watching in the new way #thevoiceuk'
will.i.am had reportedly been asked by the floor manager to switch off his phone but clearly refused to do so.
'Connecting with people': The U.S. star later defended his actions via Twitter