Simon Cowell insists he"s not gay – and would admit it if he was

'I'm straight!' Simon Cowell insists he's not gay – and would admit if he was as the lady in his life (his mother) wouldn't 'freak out'

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UPDATED:

00:57 GMT, 19 April 2012

He may be ever so slightly effeminate, but Simon Cowell insists he is 100 per cent straight.

The Syco boss says he is bemused why everyone thinks he is gay, as he would just admit it if he was.

In The Sun's latest installment of Tom Bower's scandalous biography, due for release on Friday, he also said his mother Julie wouldn't 'freak out' over his sexual orientation so there is no reason to lie.

Supportive: Simon Cowell says he's not gay, and would admit if he was as mother Julie wouldn't mind

Supportive: Simon Cowell says he's not gay, and would admit if he was as mother Julie wouldn't mind

Simon said: 'If I was gay, why wouldn't I admit it It wouldn't harm me and my mother wouldn't freak out.'

And it's not as if the 52-year-old has been short of female company to insinuate otherwise.

Simon has dated a string of women, including Sinitta, former fiance
Mezghan Hussainy and an alleged affair with Dannii Minogue which came
to light this week – and will feature in Bower's book.

Keen to stress that the book is not official, Cowell tweeted on Tuesday:
'This book is not written by me. It is unauthorised. The writer is Tom
Bower.'

The fling Factor: Cowell is said to have had an affair with former X Factor UK judge Dannii Minogue

Did they or didn't they Sharon Osbourne confirmed 'everyone knew' about Dannii Minogue and Simon's affair

However, it is believed that investigative journalist Bower was allowed
access to Cowell's private yacht and an AAA pass at The X Factor USA
studios.

According to The Sun, Simon brought the accusations upon himself back in the Eighties after
trying to build then-girlfriend Sinitta's reputation and have her songs played on the club circuit.

While working at London music production company Ferrorway, he eventually approached gay clubs to circulate the track So Macho.

It was at this time he befriended gay record producer Ian Levine who branded Cowell as 'camp'.

Spilling the beans: Cowell spent time with author Tom Bower, right, but insists the book is still unauthorised

Spilling the beans: Cowell spent time with author Tom Bower, right, but insists the book is still unauthorised

Spilling the beans: Cowell spent time with author Tom Bower, right, but insists the book is still unauthorised

Meanwhile, Sharon Osbourne had a dig at her former co-judge saying he
craves attention because he suffers from 'small-penis syndrome'.

But Simon has held his hands up and confessed he is 'embarrassed' by the revelations in the book.

Speaking to TMZ Live,
Cowell says he feels 'not gentlemanly at all', adding that the author of Sweet Revenge: The Intimate Life of Simon
Cowell was 'relentless' when it came to digging for information.

He said: 'If someone is going to write an
in-depth
book on you, I want him to really understand, you know, how I work… so
[he would] have a clear understanding when writing the book.'

The Britain's Got Talent star admitted he was feeling flustered as 'it's
not my habit to kiss and tell'.

Ladies man: Simon says his engagement to Mezghan Hussainy was a mistake

Ladies man: Simon says his engagement to Mezghan Hussainy was a mistake