'She definitely dresses for Mitt': Ann Romney's favourite designer on how she tones down her 'edgy' style for her husband
19:50 GMT, 10 October 2012
Ann Romney's favourite designer, who has successfully flown under the American fashion radar, has revealed the secrets behind her conservative wardrobe choices.
According to Alfred Fiandaca, Mrs Romney chooses her outfits with Mitt in mind, is 'edgier' than people realise, and almost always buys her clothes directly off the rack.
In one of his first ever interviews, Boston-based designer told WWD: 'She’s always thinking about what Mitt would like her to look like. She definitely dresses for him. Mitt likes her to wear red and pink, to have a defined waist and to show her figure because he’s very proud of her.'
Ann Romney style: According to Alfred Fiandaca, Mrs Romney likes to have Mitt consult on her outfit choices, is 'edgier' than people realise, and almost always buys her clothes directly off the rack
He added: 'The night of the Republican National Convention, when Ann was going to speak, I knew that Mitt had picked a red dress of mine for her to wear. In fact, he bought it for her.
'He told her, “I’d like you to introduce me in that” so I assumed that’s what she was going to wear. [But] she ended up wearing Oscar de la Renta, so you never know.'
Edgy vs conservative: Mrs Romney is not
known for sartorial risks, but the designer says his 'leather look she wore on Jay Leno has stood out the most' (left), while he admits Mitt likes her in his pink designs (right)
Since the campaign trail began, Mrs
Romney has stepped out in on conservative and suitable
possible-First-Lady-outfit after another – but no-one has known exactly who she has been wearing.
Only recently did Mr Fiandaca, who is quietly stocked at Bergdorf Goodman, Henri Bendel and Saks Fifth Avenue, take credit for his designs, saying: 'I’m just not very good with the limelight.'
Lady in red: Ann Romney waves to crowds as she walks on stage during the Republican National Convention wearing Oscar de la Renta, even though Mitt had picked out a Alfred Fiandaca dress for her to wear
And while Mrs Romney is not known to take sartorial risks, the designer says that the 'laser-cut leather look she wore on Jay Leno has stood out the most so far'.
Alfred Fiandaca: The designer founded his line in 1960 after studying at Fashion Institute of Technology
'It’s the least conservative one,' he said. 'She likes to wear edgier things than people realize.'
And how did he feel about his cream ensemble she wore at the debate
'I was pleased, first of all, because it was not a brand-new outfit. It’s from my 2006 fall collection. She’s secure enough to wear something she likes, no matter how old it is,' he said.
'That’s always been my fashion philosophy: if a man can wear a suit for seven to 10 years, why can’t a woman I also loved it because I had no idea it was part of her wardrobe.'
The designer, whose ready-to-wear prices range from $495 for tops to $1,200 for gowns, also revealed that he hasn't made any custom pieces for Mrs Romney, which he thinks she prefers.
'She’s been purchasing so many of my clothes off the rack for years from my Boston store. It wasn’t until the campaign began that I found out she had been shopping there for many, many years,' he explained.
'If she did ask me, I would willingly and gladly, though! I mean she could get any American designer to. She’s very big about her stuff being made in America.'