What a Betty! Shalom Harlow poses for Banana Republic Mad Men line with model David Gandy as her own Don Draper
Adoring fans of hit show Mad Men are chomping at the bit in anticipation for the new series premiere, but those who love the characters for their glamour and style as much as their stories are in luck.
Banana Republic is rolling out its second retro-inspired collection based on the show and this year's model protagonists are stars in their own right.
Models Shalom Harlow and David Gandy appear in the campaign photographs for the retail giant's new line designed in collaboration with Mad Men's award-winning costume designer Janie Bryant.
Handsome couple: Shalom Harlow and David Gandy do a good impersonation of the Drapers in Banana Republic's second Mad Men Collection for Spring 2012
The collection consists of over 40 items of clothing and jewellery keeping in line with the polished looks and chic silhouettes of the period.
Simon Kneen, creative director of Banana Republic, told the Huffington Post: 'Spring delivers a whole new palette and gave us an excuse to draw from different scenes and wardrobe from the show as inspiration.
Pretty in fuchsia: The collection consists of over 40 items of clothing and jewellery keeping in line with the polished looks and chic silhouettes of the period
Sixties chic: The retail giant's new line for spring was designed in collaboration with Mad Men's award-winning costume designer Janie Bryant
'Janie’s perspective was invaluable in helping us create a collection that is both chic and modern, while remaining true to the aesthetic of the 1960s era.'
The collection features shift dresses typical of the Sixties, nipped in at the waist for the most flattering waistlines.
Cardigans are shrunken and capri pants are hemmed just above the ankle with a palette of creme and fuchsia for the women's line.
The Don: David Gandy showcases the collections classic tailoring in blazer, shirts, sweater and trousers
Colours are solid and patterns floral with feminine touches of lace and silk in the detailing.
Men aspiring to emulate the Don Draper look can chose from a collection of navy and creme tailored blazers, polo shirts and V-neck sweaters.
And no fashionable ad executive or country club wife would leave the house without their accessories so Banana Republic and Janie Bryant have created a perfect selection of bags, belts, hats and jewelry to compliment the apparel.
Driving us mad: The cast of the hit show will return to television screens on March 25 after a long hiatus due to writer-studio disagreement
Anyone wondering whether the styles are just re-hashed from the last collection can think again. As Mr Keenan assured the Hollywood Reporter: 'It's been a fantastic experience working with Janie again on this new spring capsule.
'We continually find fresh ways to re-imagine stylish work wear for our customers.'
RETRO REVIVAL: THE BEAUTY BRANDS THAT ALSO HAVE MAD MEN FEVER
Estee Lauder is launching a mini-range of Mad Men-inspired products next month for those who want the complete retro-look.
Jane Hertzmark Hudis, global brand president of Estee Lauder told Style.com: 'Quite frankly, we’re crazy for the show. We’ve always felt like there’s a connection between Mad Men and the Estee Lauder brand and Estee herself; the sixties were our heyday as well.'
Retro pout: Estee Lauder is launching a Mad Men Collection that will be in stores and sold at Bloomingdales
The ads feature Constance Jablonski channeling the glamour of Betty Draper
The limited Mad Men Collection range offers a Crme Rouge in Evening Rose contained within a gilded compact with turquoise detail and a fluted gold lipstick in Cherry.
Another other cosmetics giant to have caught the Sixties bug is MAC which is launching a line of lipstick, eyeshadow, nail polish and more inspired by Marilyn Monroe.