Samantha Cameron donates Burberry dress she wore for Royal Wedding to be auctioned off for charity
All money raised through the #bidboutique initiative will go to Save The ChildrenDozens more high profile women have donated items for the auctionSet up by eBay UK and the British Fashion Council
19:08 GMT, 18 September 2012
She attracted gasps of horror from sticklers for tradition when she turned up at the Royal Wedding without a hat – but one thing the buttoned-up brigade couldn't criticise was Samantha Cameron's green Burberry dress.
The pleated silk shift was the perfect choice for the day – colourful, elegant and the right side of demure without sacrificing style.
Wedding day chic: Samantha Cameron arrives at the Royal Wedding wearing her Burberry dress, accessorised with orange scarf, statement necklace and jewelled hair clip. RIGHT: The dress in all its glory
Bidding war: The price of the dress, which originally would have cost around 1,000, has already reached 310
And now, in honour of the charity Save The Children, Samantha Cameron is set to part with the dress.
The PM's wife is to auction the dress as part of the new #bidboutique initiative, set up by eBay UK in partnership with the British Fashion Council.
The dress, on sale via eBay UK, has
attracted 22 bids so far, with bidding reaching 310, although the final amount
is set to be far higher though, with a flurry of last-minute bids
expected to flood in.
items to be auctioned include dresses by Temperley and Peter Pilotto, a Jimmy Choo bag,
a Mawi necklace and an Alexander McQueen lace dress.
Feelgood fashion: The #bidboutique intiative was set up by eBay UK in partnership with BFC to raise money for Save The Children
The auction runs until 23 September. Bid on Samantha Cameron's Burberry dress at eBay.co.uk