Samantha Brick slams Fifty Shades Of Grey on This Morning as 'badly written porn that is demeaning to women'
20:36 GMT, 2 July 2012
It is the publishing sensation that is credited with reviving the flagging market for erotic literature.
In the year since it was first published by its author EL James, Fifty Shades Of Grey has become a global best-seller.
Women everywhere have clamoured to buy the book and the sexually explicit novel, the first of an X-rated trilogy has become the fastest selling paperback in UK history – ahead of Harry Potter and Dan Brown's Da Vinci Code.
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'Demeaning and degrading': Samantha Brick slams Fifty Shades Of Grey as badly written porn
But there is one woman who will not be parting with her cash for the book that has been labelled 'mummy porn'.
Samantha Brick, the woman who caused an internet storm when she claimed she was too beautiful for women to like her, has hit out at the books, branding them badly written and demeaning to women.
'It's pornography aimed at women,' she said in an interview on This Morning.
'Giving it this name of mummy porn, using this kind of safe, middle-class word, makes women think it's okay to read it.
'I'm not saying they shouldn't read it – but let's not kid ourselves. It's degrading.
'The character is a victim. She's a virgin. She's negotiating to become the main protagonist's sex slave.
'That's not where we are in the 21st century. Women are the moral compass of society. It's us people turn to in the banking crisis, in the recession.
On air: Samantha debated the issue with author and founder of erotic website Cliterati, Emily DrubberleyOn air: Samantha debated the issue with author and founder of erotic website Cliterati, Emily Drubberley
'We are the heart of the home and the workforce. The nature of the content of the book is demeaning and degrading to who we are.
Is it consensual I'd say she debates it internally,' she goes on.
'For me there's a massive danger sign with this.'
We could have described the whole launch of the men's mag generation like this – Nuts, Loaded, Zoo.
But now the same editors who promoted them are saying “mea culpa, we shouldn't have been writing those things and portraying women in that way.”
'I think there's a real danger, with the way that this book is being marketed, and forced upon us, of something similar happening.'
It's not only the fact that Fifty Shades is degrading to women that Samantha finds offensive either.
Mass appeal: The Fifty Shades trilogy has found global success
She believes that the books could pose a serious health risk – and that She worries too that readers of the trilogy could be injured if they attempt to emulate the action in the novels.
'There is a flip side,' she told Philip Schofield and Holly Willoughby on the show today.
'Without meaning to be flippant, sex games do go wrong.
'Hospitals are full of people who have been injured this way. Deaths have occurred.
'S&M isn't to be taken lightly.'
'You have characters going into this fantasy world and there are no checks and balances in place.
Samantha also criticised the
widespread availability of the book, slamming supermarkets and high
street giants for selling explicit content where children could view
'Madonna released an explicit book in
the nineties that was sold on the top shelf of the supermarkets in a
special cover. It was sealed and there was a warning on it.
'But there is nothing stopping children and young teens picking up Fifty Shades, she said.
Watch the full interview here