Sam Faiers and Arg celebrate TOWIE fragrances making the top 10


Love them or hate them, they smell reem! Sam Faiers and Arg celebrate TOWIE fragrances making the top 10

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UPDATED:

15:46 GMT, 31 March 2012

It would seem that there are plenty of people who won't to smell like The Only Way Is Essex stars.

As the series' two fragrances, Be Reem and Dazzle have made it into the top 10 best-selling perfumes.

And to celebrate the success, Sam Faiers and co-star James 'Arg' Argent headed to the Fragrance Shop at Bluewater shopping centre in Kent.

Success smells sweet! James 'Arg' Argent and Sam Faiers at the Fragrance Shop at Bluewater shopping centre in Kent after The Only Way Is Essex fragrances made it into the top 10 this week

Success smells sweet! James 'Arg' Argent and Sam Faiers at the Fragrance Shop at Bluewater shopping centre in Kent after The Only Way Is Essex fragrances made it into the top 10 this week

Sam looked leggy in a floaty, low-cut green dress and nude-coloured wedges.

She's gotten rid of the synthetic-looking wig she'd been sporting earlier in the wig, and was back to her natural bob-style locks but still had the help of a bit of bleach.

Arg looked as though he had shed a few pounds, following boot camp in Marbella as he trains for the London Marathon next month.

Dressing up: Sam opted for a green floaty dress while Arg showed off his recent weightloss in a suit

Dressing up: Sam opted for a green floaty dress while Arg showed off his recent weightloss in a suit

Dressing up: Sam opted for a green floaty dress while Arg showed off his recent weightloss in a suit

Been on holiday The pair looked incredibly bronzed as they posed together

Been on holiday The pair looked incredibly bronzed as they posed together

He looked dapper in a grey suit with a white shirt underneath.

Beyonce's Heat is the most-sold fragrance in the UK and is followed by Britney Spears' Radiance and Rihanna's Reb'l Fluer.

The TOWIE scents are fifth and ninth respectively.

Here to stay! Sam has been a staple on the show since season one

Here to stay! Sam has been a staple on the show since season one

Maximum exposure: The blonde's dress was very low cut

Maximum exposure: The blonde's dress was very low cut

Maximum exposure: The blonde's dress was very low cut

Dazzle, which retails at 17.99 and
comes in a crystal bottle with a gold bling bow, is for the ladies,
while Be Reem is for the lads.

Kirk Norcross has said he loves it:

'This fragrance smells well reem! Everyone comments on how I smell when I wear it.'

Flying off the shelves: Dazzle is for the ladies and Be Reem is for the men

Flying off the shelves: Dazzle is for the ladies and Be Reem is for the men