Now Katie Holmes lands a beauty campaign as she "signs deal to become first ever face of Bobbi Brown Cosmetics"


Now Katie Holmes lands a beauty campaign as she 'signs deal to become first ever face of Bobbi Brown Cosmetics'

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UPDATED:

21:18 GMT, 5 September 2012

Katie Holmes is believed to have been cast as the first ever face of Bobbi Brown Cosmetics.

The actress, 33, who recently divorced husband Tom Cruise after five years of marriage,has signed a deal with the beauty firm, according to WWD.

Ms Holmes, who favours a bare-faced, almost no-make-up look, would be a perfect fit for the cosmetics company, which also shares a natural aesthetic.

Fresh-faced beauty: Katie Holmes, pictured in July, is to be the face of Bobbi Brown, according to industry rumours

Fresh-faced beauty: Katie Holmes, pictured in July, is to be the face of Bobbi Brown, according to industry rumours

The news remains to be confirmed by representatives for Bobbi Brown and the former Dawson's Creek star, however it comes as she prepares to stage the first-ever catwalk show for her label, Holmes & Yang.

Ms Holmes, who founded the line with stylist Jeanne Yang, will join the likes of Diane Von Furstenberg and Donna Karan at Mercedes Benz Fashion Week at Lincoln Center on Sunday.

Perfect fit: obbi Brown Cosmetics are known for giving a flawless natural look

Perfect fit: Bobbi Brown Cosmetics are known for a flawless natural look

And by all accounts, the success of the show, and the fashion press verdicts, will mean a lot to her.

A source told the New York Post: 'This is a big deal for Katie to show in the tents,
under the full attention of the fashion editors and the glare of the
media scrutiny.

'They could have done a small show elsewhere, so this
proves she and Jeanne are very serious about their business.'

The event will take place on the same day as Victoria Beckham, putting the two celebrities – and one-time friends – head-to-head.

New York mom: The actress on Monday at Brooklyn Bridge Park with daughter Suri

New York mom: The actress was pictured on Monday, spending some times at Brooklyn Bridge Park with daughter Suri

The Holmes & Yang catwalk show and the rumoured Bobbi Brown beauty campaign together indicate that Ms Holmes is carving a sophisticated new image for herself, in the wake of her divorce.

Her acting career has not been completely sidelined, however.

She is set to star in a Broadway play, Dead Accounts, from November, and has two movies in the pipeline for next year.