New website lets you have your own interior designer – for free
23:48 GMT, 14 November 2012
The new website will allow you to purchase items in 'collections' – making sure your home looks chic
Net-a-Porter revolutionised the way we bought designer fashion online and new website luxdeco.com, which launches in the UK this week, aims to do the same for the luxury homeware market.
Just like Net-a-Porter, the site will host an online homes magazine where you can click through feature pages for interior design inspiration and buy any products which catch your eye.
With more than 90 designer collections from the likes of Karl Lagerfeld, Hugo Boss Home, Kenzo, and Agent Provocateur, products are grouped in curated ‘collections’ so you can be sure everything you buy will match and give the impression you have impeccable taste.
Membership to the site (which is free) also gives you access to an interior design and concierge service run by the site’s expert buyers who can help you choose bespoke or customised furniture or source specific items — like that lime-green statement sofa you’ve always wanted.
Prices start from around 29.99 for a Hugo Boss hand towel.