Michelle Obama"s election night dress recreated by Asda in 20 version

The First Lady of fashion: Michelle Obama is the celebrity we want to copy when dressing to impress … now Asda has created a 20 version of her election night dress



16:48 GMT, 21 November 2012

We all like to give the impression of being cool, calm and composed in important situations.

Well-dressed, powerful celebrities are a huge source of style inspiration for women wanting to get ahead and now Michelle Obama has been revealed as the power dresser we most want to copy.

Almost 9 out of 10 women questioned for a new fashion survey were inspired by power-dressing celebrities when wanting to make a
lasting impression,and the First Lady's wardrobe would be their number one choice.

President Barack Obama along with first lady Michelle Obama acknowledge the crowd at his election night party

Power-dressing in action: Michelle Obama wowed the American public on election night and she has been voted as the most stylish power-dressing woman in a George at Asda poll

Michelle tops the list of
power-dressing celebrities whose fashion women admire, beating glamorous girls Gwyneth
Paltrow and Victoria Beckham in to second and third place.

Also making the top five were British brains Carol Vorderman and Karren Brady, both known for their love of a well-fitted dress and killer heel.

These celebrities seem to have mastered the skill of commanding a room while still looking fabulous.

Situations requiring a dress to impress code included seeing an ex-partner, school reunions and a first date.

The survey revealed 41 years as the age women spend most time thinking about ways of dressing to impress and that these women are looking for a dress with ‘wow’ factor.

Victoria Beckham

Actress Gywneth Paltrow

Dazzling: Victoria Beckham (left) and Gywneth Paltrow are two of the power-dressing celebrities we envy

Nearly all customers over 40 would select a longer hemline for their perfect dress (92 per cent), while 66 per cent desired a plunging neckline, creating the perfect balance between feminine sex appeal and no-nonsense practicality.

'The Michelle' : The red floral dress George has been modelled on the type of dress worn by the First Lady on election night

'The Michelle' : The red floral dress George has been modelled on the type of dress worn by the First Lady on election night

A third of women wanted tailored features that made then appear slimmer with 65 per cent wanting long or three-quarter length sleeves to give added coverage for those with less than toned triceps.

As a result of this feedback George at Asda has launched a range of ‘Impress Dresses’ as part of their MODA collection for fashion-conscious professional females looking for that show-stopping outfit.

Included in the new collection is ‘The Michelle’, a metallic midi-dress inspired by Michelle’s winning election outfit, so women can steal her sharp style.

While Mrs Barack Obama chose chose a designer dress by Michael Kors for her big night the Asda version will only set shoppers back 20 for their big occasion.

George Brand Director Fiona Lambert commented: ‘All women have an occasion where they want to 'wow' and the new MODA range caters for that moment in time when it’s really important to make a fashion statement.

‘As we head into the party season it’s the perfect time to snap up the ultimate Impress Dress – every woman should own one!’


1. Michelle Obama

2. Gwyneth Paltrow

3. VictoriaBeckham

4. Carol Vorderman

5. Karren Brady


1. Seeing an ex-partner

2. School re-union

3. A first date

4. The office party

5. A wedding