Let the games begin: The mentors declare war on each other and Britain's Got Talent as the battle rounds start on The Voice
00:53 GMT, 19 April 2012
For the last few weeks, viewers have watched tensions begin to boil over as the judges went from being friends to rivals as they fought to complete their teams.
This weekend sees Sir Tom Jones, Jessie J, Danny O'Donoghue and will.i.am go head to head as the battle rounds begin on The Voice and the BBC show will again be hoping to beat Simon Cowell and Britain's Got Talent in the ratings war.
With the help of behind the scenes photographs, we can see that the mentors have been taking the competition seriously while preparing their acts through rehearsals all week.
The cool kids: Will.i.am and his team including Joelle Moses, Sophie Griffin, Frances Wood, Tyler James, Jaz Ellington, Heshima Thompson, Jay Norton, Kate Read, Jenny Jones, J Marie Cooper
The dark knight: Team Tom consists of Deniece Pearson, Aundrea Nyle, Barbara Bryceland, Sueleen Fletcher, Matt Fletcher, Adam Isaac, Sam Buttery, Leanne Mitchell, Lindsay Butler, Ruth Brown and Denise Morgan
With each mentor having 10 acts under their wing, there is a lot of responsibility and pressure to ensure the public like their performance enough to keep them on the show.
According to Radio Times, in an early and unexpected twist, four acts will be eliminated from The Voice in the first week of the live stages.
Then of the final 20 competitors left after this weekend's battle rounds, only a total of 12 of them will be saved by the public.
The price tag: Jessie J and her gang includes Indie & Pixie, Becky Hill, David Faulkner, Vince Kidd, Toni Warne, Ben Kelly, Ruth Ann St Luce, Jessica Hammond, Kirsten Joy and Cassius Henry
Irish charm: Danny O'Donoghue and his group of Hannah Berney, Max Milner, Aleks Josh, Bill Downs, Vince Freeman, Murray Hockridge, John James Newman, Bo Bruce, David Julien and Emily McGregor
The mentors will be forced to send home one of their acts straight away so that a final 16 performers can make it to the next round of the competition.
The programme will follow the same format that the X Factor uses and will take place over two days with the results show airing on a Sunday.
The first live performance show will begin on 27 April at 7pm and will run for a whopping 90 minutes, with the first results show following on 28 April.
Battlefield: Mentor Danny takes an aggressive stance with his guitar in the changing room
The beginning: Will.i.am takes Joelle Moses, left, and Jenny Jones through some singing techniques
The big boys: Tyler James, left, and Heshima Thompson listen intently as their mentor passes on some advice
All of the mentors have brought in experts to help give their stars that extra edge on the show, including voice trainers, stylists, and vocal coaches.
Sir Tim Jones even got a little help from his good friend and former lead singer of Catatonia, Cerys Matthews, and Jessie J roped in Ana Matronic of Scissor Sisters.
Having worked closely with some the acts Cerys believes that Sir Tom has the winner in his group of talented singers.
She told the Sun newspaper: 'I think Tom does have the potential winner and his group are incredibly lucky to have him as coach.
'But I also like the sound of Vince, who sang Like A Virgin. I will be keeping my eye out for him.'
Talent school: The contestants are getting advice and tips from a range of specialised people
The legend: Sir Tom Jones explains exactly what he is looking to Leanne Mitchell and Barbara Bryceland, with the help of Cerys Matthews
Sing it loud: Jessie J got Ana Matronic to help with her acts including Cassius Henry and David Faulkner
Will.i.am has been particularly
involved with his acts from both behind and in front of the camera and
has been getting fully immersed with his team.
spokesperson for Ladrbrokes also thinks that the Black Eyed Peas
supremo has a good chance of winning the show with one of his acts, but
Jessie J may just beat him.
Jessica Bridge said to the Metro: 'Punters are only interested in Jessie J and Will.i.am's acts, the others might as well throw in the towel now.
'The Voice has got off to a flyer in the ratings war, but there's a chance the tables could turn now BGT will start later. We don't anticipate The Voice will descend as much as Cowell would like though.'
The battle: Double act Indie and Pixie belt out a tune on stage in front of mentor Jessie J
Get it together: Sir Tom gives some last minute advice to Adam Isaac and Denise Morgan on stage
Fight night: Vince Kidd and Jessica Hammond go head to head in the battle rounds with a studio audience behind them
The Voice delivered yet another ratings
defeat to Britain’s Got Talent last weekend and will be hoping to
continue as strongly as the show continues.
The BBC’s singing contest brought in twice as many viewers as Simon Cowell’s ITV talent show between 8pm and 8.20pm, when the two went head-to-head.
The Voice averaged 11.8million for the period, compared with 5.8million for Britain’s Got Talent.
The BBC had given its programme an earlier slot, beginning at 7pm, to reduce the amount of time it spends competing directly with ITV’s show.
Lights, camera, action: Hosts Reggie Yates and Holly Willoughby talk to the camera while Joelle Moses shares the stage with Jenny Jones
Sing when you're winning: Aleks Josh and Emily McGregor battle it out on stage
Two on one: Double act Matt and Sueleen Fletcher sing off against Lindsay Butler
The corporation had feared the move would cost it viewers – but its lead for the period actually increased.
From an initial two million, it jumped to four million last week – but Saturday’s difference is the biggest yet.
Overall ratings put Britain’s Got Talent slightly ahead, with 12.2million compared with 12.1million for The Voice, although this may be due to the latter’s earlier start.
Critics had questioned whether the BBC was right to spend 22million on importing the Dutch format, but audiences have flocked to the programme, which has contestants taking part in blind auditions so they are judged purely on the quality of their vocals.
The boys are back in town: Strong soulful singer Jaz Ellington sings against passionate Jay Norton