Look out London! Kim Kardashian touches down in Blighty… but what's happened to her trademark flowing locks
15:33 GMT, 16 May 2012
Kim Kardashian's bid for celebrity world domination continues as she left her Los Angeles base to head to the UK.
But it seems that she left her typically glam style behind – complete with her hair.
Kim's trademark flowing locks appear to have been packed away – along with the rest of her designer clothing as she sported a a very small tight bun as she swept through the airport.
Hair today, gone tomorrow: Kim Kardashian looked a little light-headed as she arrived at London's Heathrow Airport with a tiny bun in place of her trademark flowing locks
Dressed down: The reality star looked sleek in all black but not as glamorous as she usually appeared without her trademark brunette do, seen right
While she looked sleek in a stunning leather jacket and all black clothes, it was certainly a departure from her usual high wattage glamour look.
Let's hope she returns to her usual glory in time to press the flesh.
The reality star, 31, is in London to promote some of the products she endorses, diet supplement QuickTrim and her perfume True Reflection. She will meet and greet fans at department store Debenhams on Friday.
And on Friday evening, Kim Kardashian is hosting the UK launch of her best-selling weight management product at the St Pancras Renaissance Hotel complete with film crew from ‘Keeping Up With The Kardashians’ in tow.
The family are hoping to enhance their appeal outside the US by filming in London.
Party people: Rita and Rob enjoyed a gig at club Koko and a few drinks at Mahiki
The footage will be part of the seventh season of ‘Keeping Up With The Kardashians’, which premieres in the US next week.
She'll no doubt meet up with brother Rob who is already in London, and was seen out last night with rumoured singer girlfriend Rita Ora, who is currently topping the charts in the UK.
Meanwhile, the reality star has confirmed the rapper will be appearing on the new season of Keeping up with the Kardashians.
But she has made it clear she does not intend to go into the same 'over share' mode as younger sister Khloe did on reality show Khloe and Lamar.
'I'm not going to be taking a bubble bath and drinking champagne or on a sex swing [on camera] like Khlo and Lamar do,' Kim told E! News. 'It's not going to be like that.'
But Kim, who arrived looking casual in black jeans and leather jacket at LAX today, said fans can expect to see Kanye on the show, with Kim saying: 'I want to show my life.'
She added: 'If we are having dinner and he does show up, I'm sure we're not going to go, “Stop the cameras!”'
Back to reality: Kim Kardashian, who arrived at LAX today, has revealed she won't be over-sharing on camera like sister Khloe when Kanye appears on her show
Bubbling away: Kim was shown in a bath chatting to now-estranged husband Kris Humphries on an episode of Kourtney & Kim Take New York
Kim admitted she is feeling a little more 'guarded' after the very public breakdown of her marriage to basketball player Kris Humphries after just 72 days.
She said: 'I showed so much of myself in the past. You almost get embarrassed showing this big wedding, which I would have had cameras or not. So I think you want to just guard yourself.'
Kim and Kanye have been frequently pictured together recently, with Kim photographed kissing the hitmaker on the set of Vogue Italia on Sunday.
They also attended a Los Angeles Lakers basketball game on Saturday together, looking relaxed and happy in each other's company.
The seventh season of Keeping Up with the Kardashians premieres on Sunday May 20 on the U.S. E! network.
Guarded: Kim , pictured on Sunday with new beau Kanye West, says the rapper will appear on their new reality show, but intends to be more careful about what she shows to the cameras