Is there anything she can’t sell Plastic surgery firm uses Duchess to promote ‘get a waist like Kate’ liposuction treatment
15:22 GMT, 7 June 2012
The 'Kate' effect has made waves right across the British fashion industry.
Sales of her favourite L.K.Bennett nude Sledge heels have sky-rocketed and ASDA reported a 471 per cent spike in its coloured denim range since The Duchess sported a pair of coral skinnies.
But now Kate is being used by a plastic surgery company. to promote its liposuction treatments.
A weighty issue: Plastic surgery firm references Kate's 'tiny waist and waspish shape' to promote its range of liposuction treatments
MYA (which stands for 'Make Yourself Amazing') is using The Duchess to promote its liposuction services.
States the website 'The Duchess of Cambridge’s tiny waist and waspish shape has become the envy of many women across the UK'.
It continues that although 'Kate, 29, has said in the past that a healthy and balanced diet and sensible exercise regime is behind her slim and athletic figure… even these traditional methods of keeping your body in shape don’t work for all women'.
It then goes on to cite recent stats from the American Society for Aesthetic Plastic Surgery revealing that liposuction 'which can help with stubborn areas of fat that can’t be eradicated through the above techniques' is the most common plastic surgery procedure requested by the 35 to 50 age group.
The website also carries some slightly less regal endorsements – from The
Only Way is Essex's Lauren Goodyear: 'I'm loving the new me thanks to
MYA' to Big Brother's Imogen Thomas: 'Looks great feels amazing…'
'Waisting' no opportunity: A screengrab from the website that shamelessly taps into the nation's fascination with The Duchess' physique
Lipo lines: While Kate maintains her enviable figure through diet and exercise, some of us need a little extra help, says the company's website…