Kate Effect: M&S sell one pair of Duchess of Cambridge-style nude courts every TWO MINUTES
17:32 GMT, 24 September 2012
The power of advertising has really been revealed since Marks and Spencer's Autumn advert hit the screens.
The high-street giant are reaping the rewards as their Limited Collection caramel courts have taken the nation by storm – selling an average of one pair every two minutes over the last seven days alone.
And it seems that the style classics, which the Duchess of Cambridge has been spotted sporting a similar pair of on numerous occasions, aren't just a seasonal hit.
Limited Collection caramel courts featured in the M&S Autumn ad and have been a complete hit since
The caramel court shoes have gone on to sell one pair every two minutes in just seven days
It has also been revealed that the courts are one of the best selling shoe styles of all time.
With five colours available now and more coming this winter, the shoes that were donned in the latest ad really are the stars of the show.
The new M&S models donning the shoes (who famously replaced M&S veterans Myleene Klass, Twiggy and Dannii Minogue) range in age
from 20 to 57, and in size from eight to a 16.
With the strapline, For Every Woman You Are, the advert showcases the stylish and versatile autumn/winter collection
Everything Kate wears turns to gold so it comes as no surprise that shoes in the style of her favourites have gone on to be best sellers
The caramel court shoes have gone on to sell one pair every two minutes in just seven days, they are also available in blue and gold