'You get stuck on perfection': Husband of Apartment Therapy couple on the demise of his marriage
23:24 GMT, 16 April 2012
The Apartment Therapy couple who split after eight years of providing happy co-habitation tips to other couples living in tiny spaces, have talked about what went wrong.
Maxwell Gillingham-Ryan, co-founder of the popular design website apartmenttherapy.com, recently parted ways with his wife of almost ten years and business partner Sara Kate Gillingham-Ryan.
He believes chasing the perfect domestic life led to the end of his marriage, telling Page Six, 'You start out with certain hopes and dreams, and you get stuck on perfection.'
Troubled couple: Maxwell Gillingham-Ryan and his wife Sara Kate have parted ways after almost a decade of marriage, saying getting stuck on perfection was part of the marriage's demise
'Our path is changing, our lives are changing, and that can be hard,' he explained.
Apartment Therapy, which was launched
in 2004, promotes the idea that 'a
calm, healthy, beautiful home is a necessary foundation for happiness' for couples that live in cramped spaces.
The couple were living in a 250-square-foot one-bedroom
West Village apartment when the website launched, giving families unable to invest in larger real-estate hope for successful, harmonious living.
Mr Gillingham-Ryan wrote a solemn post about heartache a week before the news of their split broke, giving insight into the dichotomy.
In a March 25 piece titled Melting the Walls & Opening up to Love, he wrote: 'When we’ve been very hurt, when we’ve been very wounded, we protect ourselves and we build walls to keep the world at a safe distance.
'These walls are like armor, which eventually imprison the softness of the heart,' he continued.
The 45-year-old said the post was about the end of his marriage.
He explained the article was about finding 'a deeper meaning, and the love, even through the sadness.'
Success: Mr Gillingham-Ryan's website features seemingly endless features on redecorating the family home
He also admitted:
'Neither of us want to live in bad environments. That article was about
my struggle. We’re both struggling to grow and change.'
He added: 'And I love her. It’s just hard.'
The couple built their company around the image of a perfect family, and their website attracts approximately one million unique
visitors each month.
APARTMENT THERAPY'S TIPS FOR LIVE-IN COUPLES
Less is moreWell-organised closets are essential.
Always install in-cupboard lighting so
you can see what's in itEdit, edit, edit. Every space will feel bigger if you leave
some things outGet rid of unnecessary clutter
Their web-based achievements have allowed Mr Gillingham-Ryan to publish
several books about home design including The Eight Step Home Cure which claims to
help couples 'transform tiny into totally fabulous'.
He also published the book Apartment Therapy Presents: Real Homes, Real People, Hundreds Of Design Solutions.
Meanwhile, Mrs Gillingham-Ryan also built her own base of loyal followers through her website Thekitchn.com as an offshoot to her husband's popular site.
She has featured in multiple YouTube cooking demonstrations for kitchen retailer Williams-Sonoma's online channel.
One of the demonstrations show her tips for creating the perfect at-home dinner party.
A source told the New York Post the couple's divorce may be
messy as they divvy up their assets.
‘Maybe they should look into launching Divorce Therapy,' the source joked.