'Sexy cool or easy chic I'm both!' Gwyneth shows off Modern Preppy look for new Lindex campaign
15:08 GMT, 15 March 2012
Gwyneth Paltrow may be fast approaching 40, but she continues to proudly display her age-defying figure.
The 39-year-old mother-of-two showed off the effects of her gruelling workout regime as the new star of Scandinavian chain Lindex.
The campaign, entitled Modern Preppy, sees Gwyn working her favourite styles.
Gwyneth Paltrow models the new Modern Preppy campaign for Scandinavian chain Lindex
The looks, which include stripes, knits and chinos, are not dissimilar from Gwyn's own wardrobe.
When asked if her style was 'sexy cool' or 'easy chic', the actress, who works out five times a week for an hour and a half, replied she was both.
She said: 'On the red carpet, I like to wear things that are modern and elegant and I like to push it a little bit.
The looks, which include stripes, knits and chinos, are not dissimilar from Gwyn's own wardrobe
'My style is modern preppy because i grew up wearing a uniform, always starting from a peppy aesthetic and making my own twist on it.
'I love stripes, i wear them almost every day in my life.'
A spokesperson for the brand said: 'When Gwyneth isn't wearing elegant gowns on the red carpet, her
style preference is stripes and “casual chic”. The decision to use
her as Lindex's model was an easy one, since she is practically
synonymous with the Modern Preppy look.'
The 39-year-old actress revealed she likes to wear stripes almost every day
Gwyneth matches the look with bright green chinos and sky-high wedges
Gwyneth recently gave fans a glimpse into her closet on her lifestyle website Goop.com.
Throughout the newsletter, she shows readers how to mix and match items with different shoes and accessories to
make the most of their wardrobe.
As as well style advice, Gwyneth has recently imparted tips on diet, sex and relationships.
The collection will be sold at all Lindex stores and at
www.lindex.com from the 21st of March
The actress, who works out five times a week for an hour and a half, showed off her toned legs in the shoot