Geriatric sex guru Dr Ruth to release low-alcohol wine so couples can drink without risk of 'falling asleep' in the bedroom
22:56 GMT, 31 May 2012
She gained fame through offering sex advice so it only makes sense that Dr Ruth Westheimer is now producing her own form of aphrodisiac.
The 83-year-old sex therapist, who had her own NBC radio program in the Eighties, has created a range of low-alcohol wine called Dr Ruth's Vin d'Amour.
Set to hit shelves in early July, the Californian range, which will feature her face on its label, has an alcohol content of just six per cent – in order to stop couples from falling asleep before or during sex.
Fitting: Dr Ruth Westheimer, the sex therapist, has created her own range of wine called Dr Ruth's Vin d'Amour (above photo features unknown wine)
The product's name translates to 'Wine Of Love' in French and will be sold at a very reasonable price – between $7.99 and $9.99 per bottle.
An average bottle of wine usually contains around 13per cent alcohol.
The German-born therapist told the New York Post: 'My idea is that just the right amount [of alcohol] will awaken your
senses and arouse you.'
'I'm always saying couples should drink to relax, but not too much,' she said. 'If [the woman] drinks too much, she falls asleep and if [the man]
drinks too much, he can't perform.'
It will be stocked in supermarkets and even corner delis as well as 'at least one top New York eatery' once it is released.
She believes that a little bit of alcohol helps couple communicate.
'A little bit of alcohol is welcome because it makes people not only relax, but communicate better,' she said. 'They will talk about their feelings, their hopes and their dreams easier than without alcohol because there is less censure.'
She continued: 'But when people get drunk, there is no way they can be good lovers. And nobody wants to go to bed with somebody who gets drunk, vomits and wakes up with a hangover.'
But she isn't claiming to be an expert on wine.
She said she actually prefers ginger ale to the alcoholic beverage, but will occasionally sip on a Gewurztraminer.
She said: 'I don't really drink but I like to see others enjoying it.'