George at Asda turns 21, we look back at its surprisingly star-studded collaborations

George at Asda turns 21, we look back at its surprisingly star-studded collaborations

Happy Birthday George: As Asda”s fashion range turns 21 we look back at its surprisingly star-studded collaborations

6:45 PM on 26th May 2011

Americana range: Two of the outfits designed for George by Mary-Kate and Ashley Olsen - before they went on to set up their own billion dollar fashion empire

Americana range: Two of the outfits designed for George by Mary-Kate and Ashley Olsen – before they went on to set up their own billion dollar fashion empire

Fashionable pair: Mary-Kate and Ashley Olsen started off designing for Asda in 2002Little sister: Elizabeth Olsen, the twins

Fashionable pair: Mary-Kate and Ashley Olsen (left) have built up a celebrity following with their The Row designs, their little sister, Elizabeth, wore one of their dresses in Cannes

Collaborators: Miley Cyrus with Max Azria who helped her design her range for GeorgeModelling: Miley Cyrus shows off some of her wares

Collaborators: Miley Cyrus with Max Azria who helped her design her range for George, and the singer modelling some of their wares

Early work: Agyness Deyn shows off George

Early work: Agyness Deyn shows off George”s casual range in a campaign from 2004

Strictly sexy: Kara Tointon models Early days: Coleen modelled for George before she got married to Wayne Rooney

Face of George: Kara Tointon models “Michelle for George” a lingerie range exclusive to Asda (left) and Coleen Rooney was reported to have been paid 1.5million to front George”s campaign in 2006

GEORGE LANDMARKS…
Happy birthday: One of the items in Asda

Happy birthday: One of the items in Asda”s 21st anniversary range