Fashion brand St Croix accused of "cashing in" on Steve Jobs" death over claims that late Apple founder wore its turtlenecks

Fashion brand St Croix accused of “cashing in” on Steve Jobs” death over claims that late Apple founder wore its turtlenecks

4:47 PM on 18th October 2011

Turtleneck: The late tech giant wore specially-made tops by Japanese designer Issy Miyake, rather than a similar style by Minnesota-based brand St Croix

Turtleneck: The late tech giant wore specially-made tops by Japanese designer Issy Miyake, rather than a similar style by Minnesota-based brand St Croix

Bad taste: St Croix claimed Steve Jobs was

Bad taste: St Croix claimed Steve Jobs was “a fan” of the menswear label”s black turtleneck, style 1990, $175 – an inaccuracy the company cashed in on after the Apple founder”s death