Demi Moore on keeping up with her daughters as she"s named new face of Ann Taylor

Demi Moore on keeping up with her daughters as she"s named new face of Ann Taylor

“It”s OK to take fashion risks” Demi Moore on style and keeping up with her daughters as she”s named new face of Ann Taylor

5:51 PM on 3rd August 2011

Demi Moore

Face value: Demi Moore posed for phototgrapher Patrick Demarchelier for Ann Taylor”s new fall campaign at one of the Rockefeller Center”s rooftop gardens in New York City

Ashton Kutcher and Demi Moore

Fashion advice: The star, who is married to Ashton Kutcher also discussed her personal style

Rumer Willis Scout Willis Tallulah Willis

Inspired: Ms Moore said that her daughters, Rumer, 23 (left), Scout, 20 (centre) and Tallulah, 17 (right) help her to push her fashion boundaries and take more risks