Demi Moore and Carol Vorderman: The 20-40 effect (or mothers who dress like daughters)

Demi Moore and Carol Vorderman: The 20-40 effect (or mothers who dress like daughters)

The 20-40 effect (or why mothers are dressing like their daughters)

9:55 AM on 26th July 2011

Lookalikes: Carol Vorderman and daughter Katie at Epsom last month

Lookalikes: Carol Vorderman and daughter Katie at Epsom last month

Demi Moore, Tallulah Willis

Spot the difference: Demi Moore, 48, and her daughter Tallulah, 17, look more like sisters

Pugh

Copycat: Mother Janet Cunliffe (left) spent thousands of pounds to look like her daughter Jane (right)

Copycat: Mother Janet Cunliffe, left, spent thousands of pounds to look like her daughter Jane