Delia Smith effect strikes again as sales of cheat"s Christmas cake double


The Delia effect strikes again as sales of cheat”s Christmas cake double (that”s 56 TONNES of fruit)

“This is the most popular recipe ever I”ve ever done,” says Delia. “It has been made and loved by hundreds of thousands over the years, and guess what, the person who will appreciate this at the busiest time of the year is me!”

Success: Sales of Delia

Success: Sales of Delia”s prepared cake package are up almost 97 per cent on this time last year

Convenient: The ingredients box has all the dry goods needed to make Delia

Convenient: The ingredients box has all the dry goods needed to make Delia”s Classic Christmas cake, prepared and weighed