Daddy not-so cool: Dads voted the most embarrassing parent by their kids because of their bad fashion and even the car they drive
Eight in ten 13-21 year olds cringe at their dad
A third of youngsters make their dad drop them off round the corner at school
Bad hairdos, dodgy specs, high waistbands and wearing socks with sandals are among the embarrassing father fashion crimes
09:41 GMT, 17 July 2012
Mothers worldwide can rejoice, because according to a new survey, children are more likely to be left red-faced by their fathers.
Researchers found that children are embarrassed by their father thanks to their bad fashion sense, lack of style and even the car they drive.
Youngsters admitted to being so embarrassed by their dad that they avoid inviting friends back to their house and get him to drop them off around the corner from a meeting point so no-one sees them.
Dads are no longer perceived as cool by their children, with eighty per cent cringing at their fathers
Some even refuse to be seen in public with him altogether.
The study also revealed that 60 per cent believe their dad lacks any flair for fashion while 60 per cent of youngsters reckon their dad thinks they are cooler than they really are.
Among the crimes against fashion are bad hairdos, dodgy specs, high waistbands and wearing socks with sandals.
A spokesperson for Specsavers, which commissioned the research, said: 'Most of us have been embarrassed by our old man at some point and usually, the most humiliating experiences take place during your teenage years when your dad's dodgy dress sense and mortifying behaviour can seem like the worst thing in the world.
David Beckham is viewed as a typically 'cool' dad and spends time with his boys at sports games
'While there is no doubt our dads could do with a bit of assistance in the style department, what normally embarrasses us in our early years endears them to us later in life.
'So kids need to help dads in designer distress to transform from dodgy to dapper.
'Some simple style advice on a cool haircut, new jeans and some funky specs can make the world of difference.'
The study of 2,000 13-21 year olds, revealed that eight in ten are often cringing at their dad, with three quarters saying they are ashamed by the things he says in front of other people.
Another 28 per cent feel humiliated about the clothes he wears and 15 per cent hate his hairstyle.
Another one in 20 even moan about their fathers dated glasses.
Their hobbies and even the people they socialise with were other reasons for being left red-faced by dad.
A third of youngsters admitted to being so mortified about their dad that they make them drop them off around the corner from where their friends are waiting.
With a staggering one in five refusing to let their dad give them a lift anywhere at all.
Thirty per cent also avoid kissing or cuddling their old man in public, while one in ten would completely ignore them if they bumped into them in the street.
The study was commissioned by Specsavers to launch its nationwide campaign, Dob in your Dad, which aims to find Britain's least fashion-savvy dad and help him turn over a new style leaf.