Cut-price Karl: Chanel designer launches 50-300 diffusion line
Chanel on the cheap: This photo of one of the Karl looks has been released ahead of the launch in January
Karl Lagerfeld has dressed celebrities including Florence Welch, Alexa Chung, Rachel Bilson, Lily Allen and Blake Lively.
And he could be dressing you too once his more affordable range, Karl, launches in the new year.
The 100-piece womenswear collection will be unveiled during Couture Fashion Week in Paris on January 25th.
But a single photo of one of the looks have been released ahead of the launch – as well as a tantalising YouTube video.
The full-length shot shows Karl has not strayed far from his design staples. The palette is monochrome with a bit of grey.
Leather features heavily with both fingerless gloves and a detachable collar made from the material.
The black and white sleeveless biker jacket makes the look androgynous, while black trousers give the outfit a big touch of feminine class.
It has been reported that that the rock “n” roll-inspired collection will be versatile and made of luxuriously delicate fabrics such as silk for the blouses and dresses.
The range will feature evening and daywear, including dresses with plunging backs, silver jeans and casual vest tops.
Hooded sweatshirts will also give the range an urban chic theme, while Capri pants and T-shirt dresses can be dressed up or down.
Items in the collection will cost as little as 50, but up to 300.
It may still be more than you would usually spend on clothes, but the quality of the materials used is guaranteed to make it worth the expense.
Besides, a Chanel jacket designed by Mr Lagerfeld would normally cost from 2,500 (and up to 20,000). So these clothes are a bit of a bargain and you will have to be quick to get your hands on them.
The designer said that this collection was especially designed to appeal to the masses.
He told WWD: “It”smy today”s taste and style and a reflection of how I think a great number of people would like to be dressed now.”
Fashion without the folly: Items in the collection will cost as little as 50, but up to 300. Lagerfeld”s Chanel garments can cost up to 20,000
Lagerfeld added: “Ijust want not too expensive clothes that people may like and perhaps want to wear.
“That was my concept for a long time, but my business partners in the past wanted to be like Chanel or Fendi without putting behind what is needed to be like that.”
The collection will be available from Net-A-Porter.com, which again differentiates this collection from Karl”s Chanel clothes – they are not available online.
Wardrobe staples: From the images that have already been released of the collection, it looks like detachable collars are going to play a big part
Branding: The collection”s logo – which is imprinted on the clothes” buttons features Lagerfeld”s famous silhouette
Fashion Icon: Lagerfeld says he has wanted to launch a cheaper collection for a while
Although Karl will launch only initially online, there are plans to open dedicated Karl stores and temporary boutiques.
Natalie Massenet, Net-A-Porter”s founder and executive chairman, told Vogue: “From the moment we saw the collection we were hooked and we can”t wait to introduce this to a global fashion consumer for whom Karl Lagerfeld is an icon in his own right.
“The collection will speak to every woman who wants a bit of the inimitable fabulous street chic that Karl Lagerfeld is known for.
“And given Karl”s fascination with all things modern, this will be a 21st Century launch – globally available, in-season for instant gratification and harnessing the power of the digital media and social commerce.”
For the full story visit Vogue.co.uk