“The look this year is anorexic”: Model Coco Rocha recalls advice she was given by her own agent at age 15
Flame-haired model Coco Rocha has spoken about the pressures on her to foster a look of malnourished illness as a teenage model.
Speaking at the launch of the CFDA”s new health initiative, the Canadian said: “I felt pressure early in my career,” reports Vogue.com.
“I was told: “The look this year is anorexic. We don’t want you to be anorexic, just look it.” This message was especially troubling given the fact that I was only 15.”
Model behaviour: Coco Rocha refuses to lose weight for work and has now lent her voice to a new health in fashion initiative by the CFDA
The 23-year-old joined fellow model Doutzen Kroes to unveil the new scheme, which sees older models mentor their young accessors.
The idea, Ms Rocha said, is to provide a support network for models who may otherwise feel isolated by the industry.
She told New York City audience of fashion high-flyers that “these girls need to know that they have nutritionists, trainers, designers—an entire industry behind them,” writes Vogue.
It is not the first time the model has recalled the story in public before – in 2008 she reportedly she told the Associated Press that she would “never forget” the day she was advised about the “anorexic look”.
Discovered when she was just 15-years-old, Ms Rocha is one of the few models who has spoken out against the demand for models to be size zero.
“If I want a hamburger, I”m going to have one. No 21-year-old should be worrying about whether she fits a sample size”
The campaigner against anorexia once told the New York Times in a letter: “How can any person justify an aesthetic that reduces a woman or child to an emaciated skeleton Is it art Surely fashion’s aesthetic should enhance and beautify the human form, not destroy it.”
The size four model has been told in the past that she is too fat to model, famously declaring herself too large to take on some catwalk jobs.
Speaking with the same newspaper, she said last year: “It took me a long time in the business to realise I didn”t have to do everything people told me I should if I wanted a career.”
The sports-lover is unashamedly vocal about her stance.
“If I want a hamburger, I”m going to have one. No 21-year-old should be worrying about whether she fits a sample size,” she said.