That's one way to launch your book: Chloe Sims squeezes her curves into a lace gown as she holds party for her tome, My Story
23:55 GMT, 13 November 2012
It was her big night, launching the autobiography she's been talking about for months, My Story.
So TOWIE's Chloe Sims of course ensured all eyes were on her when she invited her celebrity pals to attend her special bash promoting the book on Tuesday night.
And that she did as she squeezed her assets into a beige lace gown with tulip cut at the bottom.
Girl of the night: Chloe Sims shows off her figure as she turns up to host the night, launching her tome 'My Story'
Lovely in lace: The TOWIE star ensured she stood out on the night in her beige lace gown
Chloe showed off her physique to the max in the floorlength number, particularly placing emphasis on her cleavage thanks to the plunging cut.
Sims completed her look with a large coiffed up 'do, while she accessorised with big black earrings.
Obviously struggling slightly with the tight cut of the dress, she shimmied her way out of her car ready to take her place in front of the waiting photographers.
Showing off her curves: The reality TV star flaunted her assets as she stepped out of her car ready to walk the red carpet
Co-ordinating: She even dressed her daughter Madison in a matching lace frock as she joined her at the bash
Struggling Chloe managed to walk out of her car after putting her floorlength dress in position
And she brought one special guest along with her to help celebrate her tell-all tome.
Her daughter Madison was also dressed up for the night in a cute black jacket and posed next to her mother on the red carpet in a matching lace frock.
And Chloe wasn't short of supporters who had turned up to help launch her new product.
Heavily pregnant star Imogen Thomas led the celebrity pals who showed up to spend the evening with Sims.
Smile! Chloe ensured her picture pose was perfect as she readied the book's release
Proud mum: Sims posed next to her daughter as she invited her nearest and dearest to celebrate at the bash
She's not got long to go now before she's due to give birth to her first child.
But Imogen isn't letting that get in the way of her social life.
The Big Brother star headed out dressed to the nines on Tuesday night as she became one of the celebrities to attend Chloe Sims' book launch party.
Bursting at the seams: Imogen Thomas shows off her ever growing bump as she attends Chloe Sims' book launch in Essex
Despite sporting her bulging bump, Imogen ensured she was in her partying glad rags as she wore a figure-hugging frock to emphasise her burgeoning belly even more.
The 29-year-old opted for a blue and white patterned frock which clung on to every inch of her, while she even refused to give up her heels and stepped out in red stilettos.
Thomas finished off her glowing look with some bright red lipstick and her hair worn down and wavy.
Not long to go now: The heavily pregnant Big Brother star shows no signs of hanging up her socialising shoes in the lead up to her giving birth
Pregnancy glow: She put on a figure-hugging frock to emphasise her belly even more at the launch party at Luxe in Loughton
Showing it off: Imogen proudly holds her bump as she walks into the bash in her heels on Tuesday night
She had travelled to Luxe nightclub in Loughton, Essex for the special bash to celebrate the release of TOWIE star Chloe's tome, My Story.
She mingled inside with the lady herself as well as the other stars in attendance.
Dressed to the nines: While most heavily pregnant ladies feel inclined to stay at home with their feet up, Imogen dressed to impress for her night out
Showing support: Georgi Salpa also dressed up to attend the party in Chloe's Essex neighbourhood
Ladies in black: TOWIE pal Lydia Bright went for a Twenties-inspired look while Aisleyne Horgan-Wallace wore her own bodycon frock to the club
Other pals to show up to the event included Aisleyne Horgan-Wallace, who also wore a printed bodycon dress to the event.
TOWIE pal and cousin Frankie Essex was also in attendance with a flurry of other The Only Way Is Essex alumni, including the likes of Lydia Bright who wore a Twenties-inspired get-up.
Celebrity Big Brother's Georgia Salps also made the effort, stepping out in a burgundy skirt and black jacket with faux fur detailing.