Britney did it better! Amy Childs channels Ms Spears in a jewelled catsuit (and not much else) to launch her hair vajazzle
15:16 GMT, 16 May 2012
When Britney Spears wore a jewelled catsuit and nothing else in the 2004 video for her hit track Toxic, it was both daring and sexy.
But now, eight years later, the look has been done to death , as Amy Childs proved today when she donned a very similar outfit to launch her hair vajazzle.
The former TOWIE star left very little to the imagination in the all-in-one, which featured a spattering of gems over her cleavage and hips.
Britney did it better! Amy Childs wore a jewelled catsuit as she launched her hair vajazzle in London today
Leaving little to the imagination: Amy teamed the catsuit with a pair of silver heels, with just a tiny thong to protect her modesty
Wearing only a nude thong to protect her modesty, Amy looked less than comfortable as she posed up for photographers at a London studio this afternoon.
The 21-year-old reality star teamed the catsuit with a blonde wig which had the diamond accessories attached to it.
Amy finished off her 'outfit' with a pair of shiny, silver heels and a diamond necklace.
The hair vajazzle is the latest beauty product from Amy, who owns her own beauty salon in Brentwood, Essex.
The original and the best: Britney wore the outfit first in her 2004 video for Toxic
That looks comfortable! After posing while standing up, Amy reclined for a sexy shot
The pretty redhead shot to fame on TOWIE thanks to her love of vajazzles – the dusting of diamantes over a lady's nether regions – which earned her the nickname 'Vajazzle Queen'.
Talking about the new product, Amy said: 'I put the body vajazzle on the map so now I have created my very own Hair Vajazzle range.
'They add glitter and sparkle to your hair so are amazing for parties – I love them!'
The hair vajazzles last seven days after they applied with heat, and come in two designs – the heart and the normal diamante.